CHA changes lives through safe experiences with horses! The purpose of the Certified Horsemanship Association (CHA) is to promote excellence in safety and education for the benefit of the horse industry. CHA certifies instructors and trail guides, accredits equestrian facilities, publishes educational manuals, produces educational horsemanship DVDs and hosts regional and international conferences.
The target audience of CHA’s publications include equine facility owners and staff who are the decision makers and shoppers when it comes to purchases for their programs. Make sure it is your products and services being talked about, purchased, and showcased by CHA instructors, programs, and facilities.
Opportunities to Reach Our Market
CHA offers six great ways to promote your product or service to CHA members. All specifications are in the CHA Media Kit.
Print Advertising in The Instructor
The Instructor is the the official publication of the Certified Horsemanship Association. The Instructor magazine is a four-color annual publication, which includes CHA news and updates, informative and engaging features, and the CHA Annual Report. We print 4,500 issues that are distributed to all CHA members, CHA individual and equine facilities program members at our International and Regional Conferences, and at all trade shows and events that CHA attends.
Print Advertising in the Annual CHA International Conference Program
300 of these are printed in black and white each year to be given to attendees at the CHA International Conference. Buy any size ad in the CHA Conference Program and get a same-size ad in color in The Instructor magazine for 20% off.
Advertising on Certified Horsemanship Association Radio Show on the Horse Radio Network Radio's "Horses in the Morning" podcast
The "Certified Horsemanship Association Radio Show" is on "Horses in the Morning" on the third Tuesday of each month at 9 a.m. Eastern Time. Please join us and listen in live! Topics include training riders on how to have safe and effective communication with their horses.
Get 10 minutes of live radio show airtime for only $395 and then get to keep the recording of the show to do with as you wish! Contact us today at office@CHA-ahse-org to find out more! "Horses in the Morning" receives on average 18,000-25,000 unique downloads on each recorded CHA radio show.
Digital Advertising on CHA's websites, CHA-ahse.org and CHAInstructors.com
CHA has two comprehensive websites. Our main website, www.CHA-ahse.org, is for the equine professional, including riding instructors, barn managers and equine facility owners. Your ad will be in a prominent position for these professionals to see every time they visit.
Our second website, www.CHAinstructors.com, is the leading resource for parents and individuals looking for certified riding instructors and riding stables.
Digital Advertising in CHA's enewsletter
This digital publication is sent monthly to almost 10,000 subscribers: CHA members, industry professionals, and a wide range of equine enthusiasts.
Within CHA's YouTube Videos
We provide YouTube instructional videos on the CHA YouTube Channel featuring your product. 70 videos are currently available on our channel about a variety of subjects, including: deworming, helmet safety, blanketing—to name a few. Our quality videos are professionally recorded during our CHA International Conference.
For more information, contact Rebecca Colnar at RColnar@CHAinstructors.com or Sarah Conrad at SarahConrad@CHAinstructors.com.