Loading... Please wait...
Certified Horsemanship Association CHA Facebook Fan Page Certified Horsemanship Association CHA Twitter Feed Certified Horsemanship Association CHA LinkedIN Group Page Certified Horsemanship Association CHA YouTube Safety Tips Vdeo Channel Certified Horsemanship Association CHA Pinterest Boards Certified Horsemanship Association CHA Google Plus Page

Our Newsletter


CHA Webinars

CHA produces educational horsemanship webinars. You can be on the webinar live or register and get the recording sent to you to watch it at any time.

 

The 4 Pillars of Small Business Success with Ryan Dohrn - The 4 Pillars of Small Business Success.  You will learn how to clearly define your product to the public.  How to create a marketing and sales process.  How to set goals for yourself and your team.  And, how to be sure that your price structure makes sense.      

 

Marketing that Works!  - Jordan Manfredi President of Big Red Advisory Group

Jordan Manfredi, MBA joins us from Purdue University Calumet, where she spent two years as a continuing lecturer in equine business management, marketing, promotion and sales within their School of Business. Currently, Jordan is the president of Big Red Advisory Group, an equine consulting group whose clients include Intrepid International, a global equine product distributor and Horse Tack Co., a leading e-commerce retailer. Furthermore, Jordan teaches equine business management at LIU-Post in Long Island, New York. Jordan, an avid hunter/jumper rider of 26 years has consulted for various national and international equine companies and has presented at several trade shows and conferences, including the United States Pony Club National Meeting and Hoosier Horse Expo.

Marketing that Works! – Classroom – Saturday 1:30 p.m. 

Tired of marketing tactics that don't produce ROI? Are you throwing away valuable marketing dollars? Are you looking to grow your business but not sure how? Well then, let's go back to the basics to create a plan that works. This seminar will teach you how to: Outline and intimately understand your target market; develop a SWOT analysis that highlights your Strengths, Weaknesses, Opportunities and Threats; create SMARTS goals that are Specific, Measurable, Attainable, Realistic, Timely and Sustainable; measure success and ROI; and implement tried and true marketing tactics that won't break the bank. We will also brainstorm marketing ideas and share success stories. Furthermore, you will be given the opportunity to start a marketing plan and to discuss one on one any marketing questions you may have.

- See more at: http://cha-ahse.org/store/pages/318/2015_CHA_International_Conference_Speakers.html#sthash.7NVVltoW.dpuf

Jordan Manfredi, MBA joins us from Purdue University Calumet, where she spent two years as a continuing lecturer in equine business management, marketing, promotion and sales within their School of Business. Currently, Jordan is the president of Big Red Advisory Group, an equine consulting group whose clients include Intrepid International, a global equine product distributor and Horse Tack Co., a leading e-commerce retailer. Furthermore, Jordan teaches equine business management at LIU-Post in Long Island, New York. Jordan, an avid hunter/jumper rider of 26 years has consulted for various national and international equine companies and has presented at several trade shows and conferences, including the United States Pony Club National Meeting and Hoosier Horse Expo.

Marketing that Works! – Classroom – Saturday 1:30 p.m. 

Tired of marketing tactics that don't produce ROI? Are you throwing away valuable marketing dollars? Are you looking to grow your business but not sure how? Well then, let's go back to the basics to create a plan that works. This seminar will teach you how to: Outline and intimately understand your target market; develop a SWOT analysis that highlights your Strengths, Weaknesses, Opportunities and Threats; create SMARTS goals that are Specific, Measurable, Attainable, Realistic, Timely and Sustainable; measure success and ROI; and implement tried and true marketing tactics that won't break the bank. We will also brainstorm marketing ideas and share success stories. Furthermore, you will be given the opportunity to start a marketing plan and to discuss one on one any marketing questions you may have.

- See more at: http://cha-ahse.org/store/pages/318/2015_CHA_International_Conference_Speakers.html#sthash.7NVVltoW.dpuf

 

Horse and Herd Management - Christy Landwehr, Chief Executive Officer for Certified Horsemanship Association

 

Risk Management in a Horsemanship Program - Jill Montgomery - CHA Certified Instructor, Site Visitor, EFM Clinician and Regional Director

 

Horses and Hormones: What Mares Have Taught Us About Menopause with Teresa Knight - Chief Medical Officer for Women's Health Specialists of Saint Louis

 

Teaching Techniques for Riding Instructors - CHA's Chief Executive Officer Christy Landwehr


Equine Forage Management Technique; There's Gold In Those Fields - Pasture and Manure Management with Lynn Bliven from Cornell University

 

Revealing the Best Kept Secret in (Your Town) - Marketing and Social Media Tactics with Suzi Carragher


The Unwanted Horse Issue and How We Can Help with Jill Montgomery

 

Equine Behavior with Julie Goodnight


Insurance for the Private Horse Owner and the Equine Professional with Diane Lesher of Equisure


Equine Educational Opportunities at Colleges and Universities with Bob Coleman and Amanda Love


Nine Things the IRS Looks for in Your Horse Business with Victoria Long CPA

 

Risk Management – What You Need to Know about Liability, Contracts and Releases with Julie Fershtman equine lawyer


Preparing to Become a CHA Certified Horseback Riding Instructor Laura Jones - Master CHA Instructor and Clinic Instructor





Google+